CAPITAL APPEAL

The Royal Society of Medicine launched their capital appeal in 2002.

The aim was to raise £13 million to completely refurbish their 200 year old Wimpole Street premises.

They were hoping to build a 300-seat auditorium, two lecture theatres and a rare books reading room as well as redevelop the library, restaurant and in-house accommodation.

The vision was to create a centre of healthcare excellence and our campaign materials needed to reflect this. Along with copywriter Nick Asbury we created this brochure, magazine inserts, posters, leaflets and screensavers.

Other cases for support:

Asthma UK / Community Links / Medical Foundation / Sightsavers